Services marketing : integrating customer focus across the firm / Valarie A. Zeithaml ... [et,al.]
Material type:
TextPublication details: Boston : McGraw-Hill/Irwin, c2006.Edition: 4th edDescription: 708 p. : ill., map ; 27 cmISBN: - 0071244964
- HF 5415.32 .Z48 2006
| Item type | Current library | Call number | Copy number | Status | Barcode | |
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Books
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College Library General Circulation Section | HF 5415.32 .Z48 2006 (Browse shelf(Opens below)) | 1 | Available | C9029 |
Includes bibliographical references and index.
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