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  2. Details for: Married to the brand :
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Married to the brand : why consumers bond with the psychology of consumer relationships / by William J. McEwen.

By:
  • McEwen, William J
Material type: TextTextPublication details: New York : Gallup, 2005.Edition: 1st edDescription: 134pages : illustrations ; 23 cmISBN:
  • 1595620095
Subject(s):
  • -- Consumers' preferences
  • -- Product management
LOC classification:
  • HF5415.32 .M397 2005
Summary: Brand loyalty.
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  • Holdings ( 1 )
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Holdings
Item type Current library Call number Status Barcode
Books Books Stonyhurst Southville International School (Batangas) HF5415.32.M397 2005 (Browse shelf(Opens below)) Available US-1527

Brand loyalty.

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Married to the brand :

APA

McEwen W. J., . (2005). Married to the brand. New York: Gallup.

Chicago

McEwen William J, . 2005. Married to the brand. New York: Gallup.

Harvard

McEwen W. J., . (2005). Married to the brand. New York: Gallup.

MLA

McEwen William J, . Married to the brand. New York: Gallup. 2005.

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