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  2. Details for: A brand preference and repurchase intention model: the role of consumer experience
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A brand preference and repurchase intention model: the role of consumer experience Reham Ebrahim, Ahmad Ghoneim, Zahir Irani & Ying Fan

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  • Reham Ebrahim
Material type: TextTextPublication details: Journal of Marketing Research; 2016Description: 32:13-14, Pages: 1230-1259Subject(s):
  • -- Marketing
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October

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A brand preference and repurchase intention model: the role of consumer experience

APA

Reham Ebrahim, .A brand preference and repurchase intention model: the role of consumer experience. : Journal of Marketing Research.

Chicago

Reham Ebrahim, .A brand preference and repurchase intention model: the role of consumer experience. : Journal of Marketing Research.

Harvard

Reham Ebrahim, .A brand preference and repurchase intention model: the role of consumer experience. : Journal of Marketing Research.

MLA

Reham Ebrahim, .: Journal of Marketing Research. .

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