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  2. Details for: Contemporary Advertising /
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Contemporary Advertising / William F. Arens

By:
  • Arens, William
Material type: TextTextPublication details: New York : McGraw-Hill Companies 2004Description: xlii, 617 pagesISBN:
  • 0-07-1248-75-7
Subject(s):
  • Advertising
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  • Holdings ( 1 )
  • Title notes ( 1 )
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Holdings
Item type Current library Call number Status Barcode
Books Books Southville International School affiliated with Foreign Universities-Student Center HF 5821 .Ar681 2005 (Browse shelf(Opens below)) Available SFU0728

Includes epilogue, appendixes, acknowledgements, name index. and subject index.

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Contemporary Advertising /

APA

Arens W., . (2004). Contemporary Advertising. New York: McGraw-Hill Companies.

Chicago

Arens William, . 2004. Contemporary Advertising. New York: McGraw-Hill Companies.

Harvard

Arens W., . (2004). Contemporary Advertising. New York: McGraw-Hill Companies.

MLA

Arens William, . Contemporary Advertising. New York: McGraw-Hill Companies. 2004.

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