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Churchill/Ford/Walker's sales force management /

Johnston, Mark W.

Churchill/Ford/Walker's sales force management / Sales force management Mark W. Johnston and Greg W. Marshall. - 7th ed. ed. - Boston : McGraw-Hill/Irwin, 2003. - 603 pages : illustration ; 27 cm. . - McGraw-Hill/Irwin series in marketing .

Previously published: 6th ed. under title: Sales force management / Gilbert A. Churchill.

Includes bibliographical references (p. 563-582) and index.


System requirements for accompanying CD-ROM: IBM PC or compatible PC with Pentium 90 MHz processor; Microsoft Windows 98/2000/ME/XP/NT 4.0.

0072466480 (alk. paper) 0071151591 (international : alk. paper)

2002067792


Churchill, Gilbert A. Sales force management.


Sales management.

HF 5438.4 / .C48 2003

MkSF 658.8102 / J64 2003

Churchill/Ford/Walker's sales force management /

APA

Johnston M. W., Ford N. M., Walker O. C., Marshall G. W. & Churchill G. A. (2003). Churchill/Ford/Walker's sales force management. Boston: McGraw-Hill/Irwin.

Chicago

Johnston Mark W, Ford Neil M, Walker Orville C, Marshall Greg W and Churchill Gilbert A. 2003. Churchill/Ford/Walker's sales force management. Boston: McGraw-Hill/Irwin.

Harvard

Johnston M. W., Ford N. M., Walker O. C., Marshall G. W. and Churchill G. A. (2003). Churchill/Ford/Walker's sales force management. Boston: McGraw-Hill/Irwin.

MLA

Johnston Mark W, Ford Neil M, Walker Orville C, Marshall Greg W and Churchill Gilbert A. Churchill/Ford/Walker's sales force management. Boston: McGraw-Hill/Irwin. 2003.

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