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Digital strategies for powerful corporate communications /

Argenti, Paul A.

Digital strategies for powerful corporate communications / Paul A. Argenti. - New York : MCGraw Hill, 2009. - xi, 288 p. : 24 cm.

ISBN: 9780071606028

Subjects--Topical Terms:
Business networks--Computer network resources
Communication in management--Computer network resources
Digital communications--Economic aspects
Communication in organizations--Computer network resources

LC Class. No.: HD 69.S8 / .Ar74 2010

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Digital strategies for powerful corporate communications /

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