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Breaking the Rules | The Brand Behind the Activism: Patagonia’s DamNation Campaign and the Evolution of Corporate Social Responsibility

Moscato, Derek.

Breaking the Rules | The Brand Behind the Activism: Patagonia’s DamNation Campaign and the Evolution of Corporate Social Responsibility Derek Moscato. - Case Studies in Strategic Communication 2016

Subjects--Topical Terms: --COMMUNICATION

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Breaking the Rules | The Brand Behind the Activism: Patagonia’s DamNation Campaign and the Evolution of Corporate Social Responsibility

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