A Conceptual Model of Electronic Word of Mouth Communication through Social Network Sites: The Moderating Effect of Personality Traits
Tha'er A Majali
A Conceptual Model of Electronic Word of Mouth Communication through Social Network Sites: The Moderating Effect of Personality Traits Tha'er A Majali, Abdul Manaf Bohari - International Review of Management and Marketing December 2016 - 5:4
--Marketing.
A Conceptual Model of Electronic Word of Mouth Communication through Social Network Sites: The Moderating Effect of Personality Traits Tha'er A Majali, Abdul Manaf Bohari - International Review of Management and Marketing December 2016 - 5:4
--Marketing.