The TV brand builders :
Bryant, Andy.
The TV brand builders : how to win audiences and influences views / Andy Bryant.-- - USA : Kogan Page 2016 - xv, 328 pages.
9780749476687
Television broadcasting -- marketing
Television programs -- Marketing
The TV brand builders : how to win audiences and influences views / Andy Bryant.-- - USA : Kogan Page 2016 - xv, 328 pages.
9780749476687
Television broadcasting -- marketing
Television programs -- Marketing