Marketing for hospitality and tourism/
Kotler, Philip
Marketing for hospitality and tourism/ Philip Kotler, John T. Bowen, James C. Makens.-- - 4th ed. - New Jersey: Pearson Education, Inc. 2006 - xxiv, 932 pages
Includes Index
0-13-119378-3
Marketing for hospitality and tourism/ Philip Kotler, John T. Bowen, James C. Makens.-- - 4th ed. - New Jersey: Pearson Education, Inc. 2006 - xxiv, 932 pages
Includes Index
0-13-119378-3