A comparative study on consumer traits and impulse buying tendency shopee customers
Wong, Kevin Terrence Y.
A comparative study on consumer traits and impulse buying tendency shopee customers Kevin Terrence Y. Wong - Las Pinas City Southville International School and Colleges 2023 - ix, 88 pages ; 28cm.
Bachelor of Science in Business Administration Major in Marketing Management.
Includes bibliographical references and appendices.
Consumer behavior – Research.
Electronic commerce – Research.
Shopee (Firm) –Research.
HF 5415.32 / .W66 2023
A comparative study on consumer traits and impulse buying tendency shopee customers Kevin Terrence Y. Wong - Las Pinas City Southville International School and Colleges 2023 - ix, 88 pages ; 28cm.
Bachelor of Science in Business Administration Major in Marketing Management.
Includes bibliographical references and appendices.
Consumer behavior – Research.
Electronic commerce – Research.
Shopee (Firm) –Research.
HF 5415.32 / .W66 2023