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  2. MARC view: Strategic market management/
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Strategic market management/ (Record no. 14524)

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MARC details
000 -LEADER
fixed length control field 01355cam a22003494a 4500
001 - CONTROL NUMBER
control field 13753751
003 - CONTROL NUMBER IDENTIFIER
control field PILC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20150112093435.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 041018s2006 maua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2004061068
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0471484261
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency DLC
Modifying agency DLC
042 ## - AUTHENTICATION CODE
Authentication code pcc
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415. 5
Item number .Aa1112005
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number MkSF 658.802
Item number Aa4 2005
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Aaker, David A.
9 (RLIN) 15561
245 10 - TITLE STATEMENT
Title Strategic market management/
Statement of responsibility, etc David A. Aaker
250 ## - EDITION STATEMENT
Edition statement 7th ed. ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Boston, Mass. :
Name of publisher, distributor, etc McGraw-Hill,
Date of publication, distribution, etc 2005.
300 ## - PHYSICAL DESCRIPTION
Extent 726 pages :
Other physical details illustration ;
Dimensions 26 cm.
500 ## - GENERAL NOTE
General note Various multi-media instructional materials are available to supplement the text.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and indexes.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Decision making.
9 (RLIN) 15562
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management.
9 (RLIN) 15563
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Management
Form subdivision Case studies.
9 (RLIN) 15564
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Piercy, Nigel.
9 (RLIN) 15565
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0619/2004061068-d.html">http://www.loc.gov/catdir/enhancements/fy0619/2004061068-d.html</a>
856 41 - ELECTRONIC LOCATION AND ACCESS
Materials specified Table of contents only
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0619/2004061068-t.html">http://www.loc.gov/catdir/enhancements/fy0619/2004061068-t.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Library of Congress Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Date checked out Copy number Price effective from Koha item type
    Library of Congress Classification   Southville International School Affiliated with Foreign Universities Library Southville International School Affiliated with Foreign Universities Library Southville Foreign University Section 08/30/2013 1 HF 5415.5 .Aa111 2005 SFU0791 05/15/2018 11/23/2015 1 08/30/2013 Books
    Library of Congress Classification   Southville International School Affiliated with Foreign Universities Library Southville International School Affiliated with Foreign Universities Library Southville Foreign University Section 08/30/2013   HF 5415.5 .Aa111 2005 SFU0792 05/15/2018   2 08/30/2013 Books

Strategic market management/

APA

Aaker D. A., Piercy N., . (2005). Strategic market management. Boston, Mass: McGraw-Hill.

Chicago

Aaker David A, Piercy Nigel, . 2005. Strategic market management. Boston, Mass: McGraw-Hill.

Harvard

Aaker D. A., Piercy N., . (2005). Strategic market management. Boston, Mass: McGraw-Hill.

MLA

Aaker David A, Piercy Nigel, . Strategic market management. Boston, Mass: McGraw-Hill. 2005.

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SOUTHVILLE LIBRARY

Southville International School and Colleges Library

1281 Tropical Ave. Cor. Luxembourg St., BF Homes International, Las Pinas City

Tel. No. 8256374 / 252358 Loc. 117/146

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