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  2. MARC view: The effective use of market research :
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The effective use of market research : (Record no. 19307)

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MARC details
000 -LEADER
fixed length control field 00504nam a2200169 a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20140310183137.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 020821s19uu xx 00 eng d
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF 5415.2
Item number .B619 1999
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Birn, Robin J.
245 ## - TITLE STATEMENT
Title The effective use of market research :
Remainder of title a guide for management to grow the business /
Statement of responsibility, etc Robin J. Birn.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc London :
Name of publisher, distributor, etc Kogan Page,
Date of publication, distribution, etc c1999.
300 ## - PHYSICAL DESCRIPTION
Extent 164 p. :
Dimensions 24 cm.
521 ## - TARGET AUDIENCE NOTE
Target audience note
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Source of classification or shelving scheme Library of Congress Classification
Call number prefix Foreign
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Home library Current library Shelving location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Library of Congress Classification   College Library College Library General Circulation Section     HF 5415.2 .B619 1999 C0119 05/15/2018 03/10/2014 Books

The effective use of market research :

APA

Birn R. J., . (1999). The effective use of market research. London: Kogan Page.

Chicago

Birn Robin J, . 1999. The effective use of market research. London: Kogan Page.

Harvard

Birn R. J., . (1999). The effective use of market research. London: Kogan Page.

MLA

Birn Robin J, . The effective use of market research. London: Kogan Page. 1999.

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SOUTHVILLE LIBRARY

Southville International School and Colleges Library

1281 Tropical Ave. Cor. Luxembourg St., BF Homes International, Las Pinas City

Tel. No. 8256374 / 252358 Loc. 117/146

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