Cases on marketing management in the Philippine setting / (Record no. 276946)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00767nam a22002050 4500 |
| 001 - CONTROL NUMBER | |
| control field | ocn9715423671 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20141211155523.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 030809s ph 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9715423671 |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF 5415.13 |
| Item number | .C37 2005 |
| 245 00 - TITLE STATEMENT | |
| Title | Cases on marketing management in the Philippine setting / |
| Statement of responsibility, etc | Ben Paul B. Gutierrez, editor ; case writers, Erlinda S. Echanis |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Quezon City, Philippines : |
| Name of publisher, distributor, etc | University of the Philippine Press, |
| Date of publication, distribution, etc | 2002. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiv, 411 pages : |
| Other physical details | illustrations ; |
| Dimensions | 23 cm. |
| 521 ## - TARGET AUDIENCE NOTE | |
| Target audience note | Business Administration |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| Geographic subdivision | Philippines |
| General subdivision | Management. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing |
| General subdivision | Management |
| -- | Case studies. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Gutierrez, Ben Paul B. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Echanis, Erlinda S. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Books |
| Call number prefix | Filipininana |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | College Library | College Library | Filipiniana Section | 12/11/2014 | Library Fund | 5 | 3 | HF 5415.13 .C37 2005 | C19025 | 05/08/2018 | 09/20/2017 | 12/11/2014 | Books |