Fundamentals of marketing in the Philippine setting : (Record no. 293318)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00730nam a2200229Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160404s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 971-91860-5-4 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | FIL HF 5415.12 |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Item number | .P5G65 2001 c.1 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Go, Josiah. |
| 245 ## - TITLE STATEMENT | |
| Title | Fundamentals of marketing in the Philippine setting : |
| 245 ## - TITLE STATEMENT | |
| Remainder of title | understand the critical rote of the marketing mix in the success of a company's products and brands! / |
| 245 ## - TITLE STATEMENT | |
| Statement of responsibility, etc | Josiah Go. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication, distribution, etc | Manila : |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Phippine Marketing Association, |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication, distribution, etc | 2001 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 358 pages : |
| 300 ## - PHYSICAL DESCRIPTION | |
| Other physical details | illustrations ; |
| 300 ## - PHYSICAL DESCRIPTION | |
| Dimensions | 22 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Marketing -- Philippines. |
| Withdrawn status | Lost status | Damaged status | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| South Mansfield College | South Mansfield College | Filipiniana Section | 03/07/2005 | 220.00 | FIL HF 5415.12 .P5G65 2001 c.1 | SMC00596 | 04/04/2016 | 04/04/2016 |