Advertising and integrated brand promotion / Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik.
Material type:
TextPublication details: Mason, Ohio : Thomson/South-Western, 2006.Edition: 3rd edDescription: 773 pages : colored illustration ; 29 cmISBN: - 9780324113808
- AdSF 659.121 Og9 2003
- HF 5821 .Og35 2003
| Item type | Current library | Call number | Copy number | Status | Barcode | |
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Books
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Southville International School Affiliated with Foreign Universities Library Southville Foreign University Section | HF 5821 .Og35 2003 (Browse shelf(Opens below)) | 1 | In transit from College Library to Southville International School Affiliated with Foreign Universities Library since 11/11/2015 | SFU0893 |
Browsing Southville International School Affiliated with Foreign Universities Library shelves, Shelving location: Southville Foreign University Section Close shelf browser (Hides shelf browser)
| HF 5821 .B62 1992 Contemporary advertising / | HF 5821 .O34 2003 Advertising & integrated brand promotion / | HF 5821 .O34 2006 Advertising & integrated brand promotion / | HF 5821 .Og35 2003 Advertising and integrated brand promotion / | HF 5821 .Og35 2006 Advertising and integrated brand promotion / | HF 5821 .W744 1985 The fundamentals of advertising/ | HF 5821 .W744 1998 The fundamentals of advertising / |
Includes bibliographical references and indexes.
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