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  2. Details for: Marketing insights from A to Z :
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Marketing insights from A to Z : 80 concepts every manager needs to know / Philip Kotler.

By:
  • Kotler, Philip
Material type: TextTextPublication details: Hoboken, N.J. : John Wiley & Sons, 2003.Description: 206 pages : 24 cmISBN:
  • 0471268674 (alk. paper)
Subject(s):
  • Marketing
DDC classification:
  • MkSF 658.8  K84 2003
LOC classification:
  • HF 5415 .K63127 2003
Online resources:
  • Contributor biographical information
  • Publisher description
  • Table of contents
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  • Holdings ( 1 )
  • Title notes ( 2 )
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Holdings
Item type Current library Call number Copy number Status Barcode
Books Books Southville International School Affiliated with Foreign Universities Library Southville Foreign University Section HF 5415 .K63127 2003 (Browse shelf(Opens below)) 1 In transit from College Library to Southville International School Affiliated with Foreign Universities Library since 02/06/2017 SFU0807

Published simultaneously in Canada.

Includes bibliographical references (p. 189-193) and index.

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Marketing insights from A to Z :

APA

Kotler P., . (2003). Marketing insights from A to Z. Hoboken, N.J: John Wiley & Sons.

Chicago

Kotler Philip, . 2003. Marketing insights from A to Z. Hoboken, N.J: John Wiley & Sons.

Harvard

Kotler P., . (2003). Marketing insights from A to Z. Hoboken, N.J: John Wiley & Sons.

MLA

Kotler Philip, . Marketing insights from A to Z. Hoboken, N.J: John Wiley & Sons. 2003.

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Southville International School and Colleges Library

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