Strategic marketing management : planning, implementation & control / Richard M.S. Wilson.
Material type:
TextPublication details: Amstersdam : Elseviere Butterworth-Heinemann, 2005.Edition: 3rd edDescription: 867 p. : col. ill. ; 28 cmISBN: - 0750659386
- HF 5415.13 .W547 2005
| Item type | Current library | Call number | Copy number | Status | Barcode | |
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College Library General Circulation Section | HF 5415.13 .W547 2005 (Browse shelf(Opens below)) | 1 | Available | C6138 |
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| HF 5415.13 .W245 2008 Marketing strategy : | HF 5415.13 .W249 2003 Marketing Strategy : | HF 5415.13 .W254 2005 Marketing and financial management : | HF 5415.13 .W547 2005 Strategic marketing management : | HF 5415.13 .W66 2011 The Marketing plan handbook. / | HF 5415.13 .Z94 2002 Supply chain management / | HF 5415.135 .C72 2006 Strategic marketing. |
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