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  2. Details for: Media analysis techniques /
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Media analysis techniques / Arthur Asa Berger.

By:
  • Berger, Arthur Asa, 1933-
Material type: TextTextPublication details: Thousand Oaks, Calif. : SAGE, c2012.Edition: 4th edDescription: xv, 260 pages : illustrations. ; 23 cmISBN:
  • 9781412987769 (pbk.)
  • 1412987768 (pbk.)
Subject(s):
  • Mass media -- Methodology
  • Mass media criticism
DDC classification:
  • 302.23/01
LOC classification:
  • P 91 .B43 2012
Contents:
Techniques of interpretation -- Semiotic analysis -- Marxist analysis -- Psychoanalytic criticism -- Sociological analysis -- Applications -- Murderers on the orient express -- Seven points on the game of football -- The maiden with the snake : interpretations of a print advertisement -- All-news radio and the american bourgeoisie -- Video games : a new art form -- Cell phones, social media, and the problem of identity.
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  • Holdings ( 1 )
  • Title notes ( 2 )
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Holdings
Item type Current library Call number Status Barcode
Books Books College Library Reserve Section P 91 .B43 2012 (Browse shelf(Opens below)) Available C18789
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P91.3 .W37 2024 Communication research methods P 91.3 .W716 2014 Mass media research: P 91.3 .W716 2014 Mass media research : P 91 .B43 2012 Media analysis techniques / P 93.5 .B445 2012 Seeing is believing : P 93.5 .B445 2012 Seeing is believing : P 93.5 .L567 2014 Visual communication :

Includes bibliographical references (p. 247-251) and indexes.

Techniques of interpretation -- Semiotic analysis -- Marxist analysis -- Psychoanalytic criticism -- Sociological analysis -- Applications -- Murderers on the orient express -- Seven points on the game of football -- The maiden with the snake : interpretations of a print advertisement -- All-news radio and the american bourgeoisie -- Video games : a new art form -- Cell phones, social media, and the problem of identity.

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Media analysis techniques /

APA

Berger A. A., . (2012). Media analysis techniques. Thousand Oaks, Calif: SAGE.

Chicago

Berger Arthur Asa, . 2012. Media analysis techniques. Thousand Oaks, Calif: SAGE.

Harvard

Berger A. A., . (2012). Media analysis techniques. Thousand Oaks, Calif: SAGE.

MLA

Berger Arthur Asa, . Media analysis techniques. Thousand Oaks, Calif: SAGE. 2012.

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