Marketing for hospitality and tourism / Philip Kotler, John T. Bowen, James C. Makens.
Material type:
TextPublication details: Boston : Pearson, c2014.Edition: 6th edDescription: xxi, 682 pages : color illustrations ; 29 cmISBN: - 9780132784023 (hbk.)
- 0132784025 (hbk.)
- 338.4/791068
- TX 911.3.M3 .K68 2014
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Books
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College Library Reserve Section | TX 911.3.M3 .K68 2014 (Browse shelf(Opens below)) | Available | C19103 |
Browsing College Library shelves, Shelving location: Reserve Section Close shelf browser (Hides shelf browser)
| TX 911.3.M27 .W873 2018 Strategic questions in food and beverage management / | TX 911.3.M3 .C531 2012 Hospitality promotion and advertisement management / | TX 911.3.M3 .H828 2017 Hospitality e-marketing / | TX 911.3.M3 .K68 2014 Marketing for hospitality and tourism / | TX 911.3.M3 .K68 2014 Marketing for hospitality and tourism / | TX 911.3.M3 .K848 2014 Marketing for hospitality and tourism / | TX 911.3.M3 .M498 2012 Hospitality marketing and sales / |
Includes bibliographical references and index.
Tourism
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