Essentials of contemporary advertising / William F. Arens, David H. Schaefer.
Material type:
TextPublication details: New York :; McGraw-Hill/Irwin.; 2007Description: 558 pages; illustrations (some color); 28 cmISBN: - 978-0-07-110627-6
- MAIN HF 5821
- .A74 2007
| Item type | Current library | Call number | Status | Barcode | |
|---|---|---|---|---|---|
Books
|
South Mansfield College Reserve Section | MAIN HF 5821 .A74 2007 (Browse shelf(Opens below)) | Available | SMC03400 |
Includes bibliographical references and index.
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