Digital business and e-commerce management : strategy, implementation and practice / Dave Chaffey.
Material type:
TextPublication details: England : Pearson, 2015.Edition: 6th editionDescription: xxxi, 680 pages : color illustrations ; 27 cmISBN: - 9780273786542
- HF 5548.32 .C346 2015
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College Library Graduate Section | HF 5548.32 .C346 2015 (Browse shelf(Opens below)) | Available | C20718 |
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| HF 5415 .H678 2011 Building a marketing plan : | HF 5415 .J5 2013 Principles and practice of marketing / | HF 5415 .M29474 2003 Marketing / | HF 5548.32 .C346 2015 Digital business and e-commerce management : | HF 5548.32 .Si55 2024 E-commerce : | HF 5549.5.C53 .Io64 2017 Values and Ethics in coaching / | HF 5549.5.G6 M33 2012 The 4 disciplines of execution : |
Includes glossary and index.
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