Do they really know their customers? Exploring relationship marketing from the student stakeholder perspective Kimberly K. Powell, Southern University and A & M College; Melanie Powell Rey, Southern University and A & M College.
Material type:
TextPublication details: Journal of Management and Marketing Research; 2014Subject(s): Online resources:
| Item type | Current library | Status | |
|---|---|---|---|
Foreign e-journal articles
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College Library | Available |
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