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  2. Details for: Brand Equity and Brand Loyalty: New Perspective
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Brand Equity and Brand Loyalty: New Perspective Abd M. Alkhawaldeh, Salniza Md. Salleh, Fairol Bin Halim

By:
  • Abd M. Alkhawaldeh
Material type: TextTextPublication details: International Review of Management and Marketing; June 2015Description: 7:1Subject(s):
  • -- Marketing
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Foreign e-journal articles Foreign e-journal articles College Library Available

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Brand Equity and Brand Loyalty: New Perspective

APA

Abd M. Alkhawaldeh, .Brand Equity and Brand Loyalty: New Perspective. : International Review of Management and Marketing.

Chicago

Abd M. Alkhawaldeh, .Brand Equity and Brand Loyalty: New Perspective. : International Review of Management and Marketing.

Harvard

Abd M. Alkhawaldeh, .Brand Equity and Brand Loyalty: New Perspective. : International Review of Management and Marketing.

MLA

Abd M. Alkhawaldeh, .: International Review of Management and Marketing. .

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