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  2. Details for: Corporate Identity Management (CIM) in Malaysian Higher Education Sector: Developing a Conceptual Model
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Corporate Identity Management (CIM) in Malaysian Higher Education Sector: Developing a Conceptual Model Bahtiar Mohamad, Hassan Abu Bakar, Ahmed Rageh Ismail, Haslina Halim, Rosmiza Bidin

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  • Bahtiar Mohamad
Material type: TextTextPublication details: International Review of Management and Marketing; 2016Description: 15 : 16Subject(s):
  • -- Marketing
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Corporate Identity Management (CIM) in Malaysian Higher Education Sector: Developing a Conceptual Model

APA

Bahtiar Mohamad, .Corporate Identity Management (CIM) in Malaysian Higher Education Sector: Developing a Conceptual Model. : International Review of Management and Marketing.

Chicago

Bahtiar Mohamad, .Corporate Identity Management (CIM) in Malaysian Higher Education Sector: Developing a Conceptual Model. : International Review of Management and Marketing.

Harvard

Bahtiar Mohamad, .Corporate Identity Management (CIM) in Malaysian Higher Education Sector: Developing a Conceptual Model. : International Review of Management and Marketing.

MLA

Bahtiar Mohamad, .: International Review of Management and Marketing. .

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