Marketing : principles and perspectives / William O. Bearden, Thomas N. Ingram, Raymond W. LaForge.
Material type:
TextSeries: MsGraw-Hill/Irwin series in marketingPublication details: New York :; McGraw-Hill,; 2004Edition: 4th EditionDescription: 596 pages; colored illustrations; 28 cmISBN: - 0-07-253909-7
- MAIN HF 5415.1
- .B43 2004 c.2
| Item type | Current library | Call number | Status | Barcode | |
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Books
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South Mansfield College | MAIN HF 5415.1 .B43 2004 c.2 (Browse shelf(Opens below)) | Available | SMC01077 |
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| MAIN HF 5389 .J39 2006 The Art of the business lunch : | MAIN HF 5389 .S23 2002 Business etiquette : | MAIN HF 5415.1 .B43 2004 c.1 Marketing : | MAIN HF 5415.1 .B43 2004 c.2 Marketing : | MAIN HF 5415.123 .P53 2002 c.1 Integrated marketing communications / | MAIN HF 5415.123 .P53 2002 c.2 Integrated marketing communications / | MAIN HF 5415.123 .S55 2019 Advertising, promotion, and other aspects of integrated marketing communications / |
Includes index.
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