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  2. Details for: Marketing research : an applied orientation
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Marketing research : an applied orientation Naresh K. Malhotra

By:
  • Malhotra, Naresh K
Material type: TextTextPublication details: London, United Kingdom Pearson c2020.Edition: Seventh editionDescription: 882 pages : colored illustrations ; 28 cmISBN:
  • 978-1-292-26563-6
Subject(s):
  • Marketing research
  • Marketing research--methodology
LOC classification:
  • HF 5415.2 .M35 2020
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  • Holdings ( 1 )
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Holdings
Item type Current library Call number Status Barcode
Books Books College Library Reserve Section HF 5415.2 .M35 2020 (Browse shelf(Opens below)) Available C23292

Includes bibliographical references, index, and glossary.

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Marketing research : an applied orientation

APA

Malhotra N. K., . (2020). Marketing research : an applied orientation. London, United Kingdom: Pearson.

Chicago

Malhotra Naresh K, . 2020. Marketing research : an applied orientation. London, United Kingdom: Pearson.

Harvard

Malhotra N. K., . (2020). Marketing research : an applied orientation. London, United Kingdom: Pearson.

MLA

Malhotra Naresh K, . Marketing research : an applied orientation. London, United Kingdom: Pearson. 2020.

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