TY  - BOOK
AU  - Hill, Mark E.
TI  - Marketing strategy : the thinking involved 
SN  - 9781412987301
AV  - HF 5415.13 .H546 2013
PY  - 2013///
CY  - Thousand Oaks, California
PB  - SAGE Publications
N1  - Includes bibliographical references and index
ER  -