TY  - BOOK
AU  - Josiassen, Alexander.
TI  - Consumer disidentification and its effects on domestic product purchases: an empirical investigation in the Netherlands 
PY  - 2011///
KW  - Acculturation
KW  - Animosity
KW  - Attraction
KW  - Consumer affinity
KW  - Consumer disidentification
KW  - Consumer ethnocentrism
KW  - Ethnic identification
KW  - Repulsion
N1  - BSBA
ER  -