00723nam a2200229 a 4500 PILC 20150112093426.0 100720s19uu xx 00 eng d 9780071235037 HF 5823 .B387 2004 G 659.1 B41 2001 Belch, George E. Advertising and promotion : An integrated marketing communication perspective / George E. Belch and Michael A. Belch 8th ed. New York : McGraw-Hill Companies, Inc, 2001. 800 pages : illustration ; 25 cm. Advertising Sales promotion Communication - Marketing Belch, Michael A. lcc BK 14202 14202 0 0 lcc 0 SFU SFU SFU 2013-07-08 0 HF 5823 .B387 2004 SFU0886 2018-05-15 00:00:00 1 2013-07-08 BK 0 0 lcc 0 SFU SFU SFU 2013-10-05 0 HF 5823 .B387 2001 SFU1526 2018-05-15 00:00:00 1 2013-10-05 BK 0 0 lcc 0 SFU SFU SFU 2013-10-21 1 HF 5823 .B387 2004 SFU1473 2018-05-15 00:00:00 2017-08-31 1 2013-10-21 BK