TY  - BOOK
AU  - Mancini,Marc
ED  - Cruise Lines International Association.
TI  - The CLIA guide to the cruise industry
SN  - 9789814336697
AV  - G 550 .M269 2011
PY  - 2011///
CY  - Clifton Park, NY
PB  - Delmar Pub
KW  - Cruise lines
KW  - Study and teaching
KW  - Textbooks
KW  - Ocean travel
KW  - Tourism
KW  - Marketing
N1  - Includes bibliographic references (p. 192-194) and index; Who cruises and why -- The anatomy of a cruise ship -- The cruise experience -- Who's who in cruising -- The pre-, post-, and off-ship cruise experience -- The geography of cruising -- Profiling the lines -- Selling cruises -- Cruise marketing, groups, and incentives; TOU
N2  - This textbook is designed to support CLIA's certification program
ER  -