TY - BOOK AU - McDaniel,Carl D. AU - Gates,Roger H. TI - Marketing research SN - 9812531815 AV - HF 5415.2 .M3825 2005 PY - 2005/// CY - Hoboken, NJ PB - Wiley KW - Marketing research N1 - BSBA UR - http://www.loc.gov/catdir/description/wiley041/2004266760.html UR - http://www.loc.gov/catdir/toc/wiley041/2004266760.html ER -