TY  - BOOK
AU  - Mutya, Ruby F. Alminar
TI  - Advertising principles: marketing communications approach 
SN  - 9710868683
AV  - HF 5815.P6 .M87 2009
PY  - 2009///
CY  - Mandaluyong City
PB  - National Book Store
KW  - Advertising
N1  - BSBA
ER  -