00598nam a2200205 a 4500003000500000005001700005008004100022020001800063050003000081100002100111245004700132250001700179260003800196300002400234500003500258650001800293650002400311650003000335700002700365SISC20170308104112.0070606s19uu    xx            00    eng d  a9780071244336  aHF 5415.153  b.C856 2011  aCrawford, Merle.  aNew products management /cMerle Crawford.  a8th edition.  aU.S.A :bMcGraw-Hill, Inc,c2011.  a540 pages ;c25 cm.  aIncludes appendix and indexes.  aNew products.  aProduct management.  aDiffucion of innovations.  aDi Benedetto, Anthony.