TY  - BOOK
AU  - Kurtz, David L.
TI  - Principles of contemporary marketing.
SN  - 9780324536508
AV  - HF 5415  .K967 2008
PY  - 2008///
CY  - Australia
PB  - South-Western
KW  - Marketing
N1  - BSBA
ER  -