TY  - BOOK
AU  - Kotler, Philip.
AU  - Kotler, Phillip
AU  - Armstrong, Gary
AU  - Ang, Swee Hoon
AU  - Leong, Siew Tiong
AU  - Yau Hon -Ming, Oliver
TI  - Principles of marketing: a global perspective 
SN  - 9810697155
AV  - HF 5415.13 .K87 2009
PY  - 2009///
CY  - Singapore
PB  - Pearson education
KW  - Marketiung-Principles of
KW  - Marketing- Global
N1  - BSBA
ER  -