Marketing planning by design
systematic planning for successful marketing strategy
Strauss, Ralf E.
creator
text
xx
England
John Wiley & Sons
2008
19uu
monographic
eng
350 p. : ill. ; 26 cm.
BSBA
Marketing
Management
Strategic planning
HF 5415.13 .St8789 2008
9780470721674
101015
20140310183508.0