TY  - BOOK
AU  - Kundra, Shipra
TI  - Introduction to advertising and public relations
SN  - 8126124571
AV  - HF 5415 .K96 2005
PY  - 2005///
CY  - New Delhi, India
PB  - Anmol Pub
KW  - Advertising-Theories & Principles
KW  - Public relations
N1  - MC
ER  -