TY  - BOOK
AU  - Kunitzky, Ron.
TI  - Partnership marketing: how to grow your business and transform your brand through smart collaboration 
SN  - 9780470676707
AV  - HF 5415.1255 .K85 2011
PY  - 2010///
CY  - Canada
PB  - John Wiley & Sons
KW  - Branding (Marketing)
KW  - Brand name products
KW  - Marketing
N1  - Includes glossary and index.
ER  -