TY  - BOOK
AU  - Feinberg, Fred M.
AU  - Kinnear, Thomas C.
AU  - Taylor, James R.
TI  - Modern marketing research: concepts, methods, and cases 
SN  - 9781133191018
AV  - HF 5415.2  .F37 2013
PY  - 2013///
CY  - Mason, OH
PB  - Cengage Learning
KW  - Marketing research
KW  - Marketing
KW  - Management
N1  - Includes index; BSBA
ER  -