TY  - BOOK
AU  - Bradbury, Judd D.
TI  - The data narrativist: Leading analytics organizations in value creation using data driven communication
PY  - 2016///
PB  - The University of Texas at Dallas.
KW  - MARKETING MANAGEMENT
UR  - http://pqdtopen.proquest.com/doc/1802285589.html?FMT=ABS
ER  -