00507nam a2200145Ia 4500008004100000100001700041245013200058245003400190260005900224260000900283300001000292650001800302650001500320856002600335170221s9999    xx            000 0 und d  aEunseon Kwon  aProduct Placement in TV Shows: The Effect of Consumer Socialization Agents on Product Placement Attitude and Purchase Intention  cEunseon Kwon, Jong-Hyuok Jung  bOnline Journal of Communication and Media Technologies  c2013  a3 : 4  xCommunication  xMedia Arts  uhttp://www.ojcmt.net/