00671nam a2200157Ia 4500008004100000100002400041245009000065245014100155260004900296260000900345300000600354650001300360856004800373999001900421952007300440170221s9999 xx 000 0 und d aR. Nicholas Gerlich 4aThe Reading Motives Scale: a confirmatory factor analysis with marketing applications cR. Nicholas Gerlich, West Texas A&M University; Kristina Drumheller, West Texas A&M University; Marc Sollosy, West Texas A&M University. bJournal of Management and Marketing Research c2012 a: xBusiness uhttp://www.aabri.com/manuscripts/111058.pdf c311731d311731 001040aCLbCLd2017-02-21l0r2017-02-21 00:00:00w2017-02-21yFOJ