00651nam a2200157Ia 4500008004100000100002300041245008800064245012100152260004900273260000900322300000900331650001300340856004800353999001900401952007300420170221s9999 xx 000 0 und d aMartin S. Bressler aWhen running second wins the race: examining the benefits of second-mover advantage cMartin S. Bressler, Southeastern Oklahoma State University; C.W. Von Bergen, Southeastern Oklahoma State University. bJournal of Management and Marketing Research c2016 a15 : xBusiness uhttp://www.aabri.com/manuscripts/152359.pdf c311792d311792 001040aCLbCLd2017-02-21l0r2017-02-21 00:00:00w2017-02-21yFOJ