00508nam a2200109Ia 4500008004100000100002200041245010600063245010000169260005300269650001500322856006100337170221s9999 xx 000 0 und d aElena M. Kiseleva 4aThe Theory and Practice of Customer Loyalty Management and Customer Focus in the Enterprise Activity  cElena M. Kiseleva, Marina L. Nekrasova, Marina A. Mayorova, Marina N. Rudenko, Vadim S. Kankhva bInternational Review of Management and Marketing xMarketing. uhttp://www.econjournals.com/index.php/irmm/issue/view/86