00687nam a2200157Ia 4500008004100000100002200041245009700063245012900160260005300289260000900342300001000351650001500361856006100376999001900437952007300456170221s9999    xx            000 0 und d  aAlla A. Timofeeva  aFeatures of the Implementation of Integrated Marketing Communications: Resistance to Change   cAlla A. Timofeeva, Svetlana V. Bulganina, Natalia M. Fomenko, Margo S. Khachaturova, Marina L. Nekrasova, Elena N. Zakharova  bInternational Review of Management and Marketing  c2012  a1 : 3  xMarketing.  uhttp://www.econjournals.com/index.php/irmm/issue/view/70  c313957d313957  001040aCLbCLd2017-02-21l0r2017-02-21 00:00:00w2017-02-21yFOJ