00379nam a2200109Ia 4500008004100000245015100041260003400192260000900226300000900235500001000244650001500254170224s9999 xx 000 0 und d aLower Connectivity Is Better: The Effects of Network Structure on Redundancy of Ideas and Customer Innovativeness in Interdependent Ideation Tasks bJournal of Marketing Research c2016 a53:2 aApril xMarketing.