00375nam a2200109Ia 4500008004100000245014800041260003400189260000900223300000900232500000900241650001500250170224s9999    xx            000 0 und d  aIf It Takes a Village to Foster Innovation, Success Depends on the Neighbors: The Effects of ​Global and Ego Networks on New Product Launches  bJournal of Marketing Research  c2016  a53:3  aJune  xMarketing.