<?xml version="1.0" encoding="UTF-8"?>
<record
    xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance"
    xsi:schemaLocation="http://www.loc.gov/MARC21/slim http://www.loc.gov/standards/marcxml/schema/MARC21slim.xsd"
    xmlns="http://www.loc.gov/MARC21/slim">

  <leader>00633nam a22002057a 4500</leader>
  <controlfield tag="003">0</controlfield>
  <controlfield tag="005">20240213103712.0</controlfield>
  <controlfield tag="008">240213b        xxu||||| |||| 00| 0 eng d</controlfield>
  <datafield tag="020" ind1=" " ind2=" ">
    <subfield code="a">978-0-19-886256-7</subfield>
  </datafield>
  <datafield tag="050" ind1=" " ind2=" ">
    <subfield code="a">HF 5415.32 </subfield>
    <subfield code="b">.Sz96 2022</subfield>
  </datafield>
  <datafield tag="100" ind1=" " ind2=" ">
    <subfield code="a">Szmigin, Isabelle</subfield>
  </datafield>
  <datafield tag="245" ind1=" " ind2=" ">
    <subfield code="a">Consumer behaviour</subfield>
    <subfield code="c">Szmigin, Isabelle</subfield>
  </datafield>
  <datafield tag="250" ind1=" " ind2=" ">
    <subfield code="a">Third edition</subfield>
  </datafield>
  <datafield tag="260" ind1=" " ind2=" ">
    <subfield code="a">London</subfield>
    <subfield code="b">Oxford University Press</subfield>
    <subfield code="c">c2022.</subfield>
  </datafield>
  <datafield tag="300" ind1=" " ind2=" ">
    <subfield code="a">xxx, 582 pages :</subfield>
    <subfield code="b">colored illustrations ; </subfield>
    <subfield code="c">25 cm. </subfield>
  </datafield>
  <datafield tag="504" ind1=" " ind2=" ">
    <subfield code="a">Includes bibliographical references, index, and glossary. </subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Consumer behaviour. </subfield>
  </datafield>
  <datafield tag="650" ind1=" " ind2=" ">
    <subfield code="a">Marketing. </subfield>
  </datafield>
  <datafield tag="942" ind1=" " ind2=" ">
    <subfield code="2">lcc</subfield>
    <subfield code="c">BK</subfield>
  </datafield>
  <datafield tag="999" ind1=" " ind2=" ">
    <subfield code="c">365919</subfield>
    <subfield code="d">365919</subfield>
  </datafield>
  <datafield tag="952" ind1=" " ind2=" ">
    <subfield code="0">0</subfield>
    <subfield code="1">0</subfield>
    <subfield code="2">lcc</subfield>
    <subfield code="4">0</subfield>
    <subfield code="a">CL</subfield>
    <subfield code="b">CL</subfield>
    <subfield code="c">RES</subfield>
    <subfield code="d">2024-02-13</subfield>
    <subfield code="e">Library Fund</subfield>
    <subfield code="l">0</subfield>
    <subfield code="o">HF 5415.32  .Sz96 2022</subfield>
    <subfield code="p">C23298</subfield>
    <subfield code="r">2024-02-13 00:00:00</subfield>
    <subfield code="w">2024-02-13</subfield>
    <subfield code="y">BK</subfield>
  </datafield>
</record>
