TY  - BOOK
AU  - Mahoney, L. Meghan
TI  - Strategic social media : from marketing to social change 
SN  - 978-1-119-89036-2
AV  - HM 743  .M34 2024
PY  - 2024///
CY  - New Jersey
PB  - John Wiley & Sons, Inc. 
KW  - Social media—Marketing strategies
KW  - Social media—Business applications
KW  - Digital marketing—Social media influence
KW  - Online branding—Social platforms
N1  - Includes bibliographical references and index.
ER  -